Skyfall:
Production:
Various different technique's which have impact both institutions and audiences. As the film had a high budget they could use the best cameras to film, it was filmed in HD. The pros for the intuitions would be that the film would have higher quality therefore a bigger audience the cons are that it would cost more to film. The pros for the audience is that it would encourage them to go to the cinema for the quality however a con could be that it may cost to much.
Distribution:
There is an official website advertising the film and giving fans up to date information about the film.
There was also a teaser trailer- this was only a short trailer which didn't give anything away. The audience would become more intrigued and want to see the proper trailer. YouTube is a Web 2.0 which means that the audience can be come interactive with it and let the producers know their thoughts.
This is the official trailer- it has had 20,042,177 views. Again it is possible to leave comments and to 'like/dislike' the video. This enables the audience to see whether or not it is something which they would want to see at the cinema and to raise awareness of the film.
Another way to get the film promoted is by publishing interviews with the cast. The cast will already have a fan base so those people will then want to go and see the film to see their favourite actors.
Skyfall was release on DVD and Blu-Ray in 18th February 2013.
The producers decided against putting the film in 3D as they didn't think the genre of film would fit the 3D feel and atmosphere.
Exhibition:
Consumption of the film was widely varied. Available on DVD and Blu-ray. You can also stream it on websites like LoveFilm and Netfilx. There are also illegal websites which will enable people to stream the film without paying.
There were also partnerships, for example here Skyfall is being advertised on Heineken. They will have chosen this as the audience that the producers have targeted the film at will buy these kind of products. Likewise with Coca-Cola, targeting the audience without the audience being aware of it.
There is also an app available of Goodgle Play- Skyfall 007. It is free app which will enable the audience to 'feel like the real James Bond.
Skyfall was release on DVD and Blu-Ray in 18th February 2013.
The producers decided against putting the film in 3D as they didn't think the genre of film would fit the 3D feel and atmosphere.
Exhibition:
Consumption of the film was widely varied. Available on DVD and Blu-ray. You can also stream it on websites like LoveFilm and Netfilx. There are also illegal websites which will enable people to stream the film without paying.
There were also partnerships, for example here Skyfall is being advertised on Heineken. They will have chosen this as the audience that the producers have targeted the film at will buy these kind of products. Likewise with Coca-Cola, targeting the audience without the audience being aware of it.
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